
Andreas Samuelsson works as an artist in a poetic, graphic manner. He has collaborated with the world’s leading publications —including The New York Times, Der Spiegel, La Repubblica, Forbes, and Apartamento— as well as renowned international brands such as Nike, Flos, Volvo, Apple, Kiehl’s and Aesop.
Through his seemingly stripped-down imagery, he simplifies the complicated and adds nuance to the simple, exploring and contrasting the representative, associative, and concrete properties of line, surface and shape.
“I constantly work with the circle as a starting point and try to capture the simplest expression. Being able to delete and add details to create a clearer image than the original image. The more I work with my forms, the more I realize that a sea of impressions opens up. I collect images along the way, capture sections in the moment and fill in with my thoughts on how this might look visually.” — A.S.
などの世界的なメディアに携わるほか、Nike、Flos、Volvo、Apple、Kiehl’s、Aesopといった国際的なブランドともコラボレーションを重ねてきました。
一見すると簡素なイメージを通して、彼は複雑なものを単純化し、シンプルなものにニュアンスを加え、線、面、形が持つ表象性、連想性、具象性を探求し、対比させています。
「 私は常に円を起点として、最もシンプルな表現を捉えようと努めています。細部を削除したり追加したりすることで、元のイメージよりも鮮明なイメージを作り出すことができるのです。形を扱うほど、無数の印象が広がることに気づきます。制作過程でイメージを集め、その瞬間の断片を捉え、それが視覚的にどのように見えるかという私の考えをそこに書き加えていきます。」—
Selected Clients
Adidas, Aesop, Apartamento, Apple, Apoteket, ArkDes, Bloomberg, Comfort Hotel, Coca-Cola, Coop, Die Zeit, Flos, Forbes, Frame, Google, Hachette, Hermes, Jil Sander/Raf Simons, Kiehls, La Repubblica, Moderna Museet, Nike, NK, Orange, Pocket Shop, Popeye Magazine, Prisjakt, SEB, SJ, Sony Ericsson, Svenska Spel, Spiegel Magazine, The Business of Fashion, The Fader, The New York Times, The New Yorker, Uniqlo, Volvo, Warby Parker, Wired.
The photographs in the introduction and "About" section were taken by Clive
Tompsett for an interview in the Japanese magazine Popeye, March 2026.
Website Programming by Hugo Sandsjö.
Text Editing by Ipek Soran.
Japanese Translation by Kotoko Koya.